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Business · Burlington

10 Canadians to receive 365 free McDonald's meals

Skip The Dishes is running a national promotion where customers can win a year of delivered fast food.

By Emmanuel Obasi ·

Illustration for: 10 Canadians to receive 365 free McDonald's meals
Illustration generated for this article, not a news photograph.

Ten Canadians stand to receive a full year of free McDonald's delivery through a new promotion by Skip The Dishes. The campaign, which began on Nov. 3, runs until Dec. 13. Participants are not selected by lottery but by order completion. Any Canadian who places and completes an order through the Skip app from a participating McDonald's location is automatically entered to win one of the 10 grand prizes.

The grand prize is titled "Skip Meallionaire." Winners receive up to 365 redemptions of McDonald's orders. Each order is capped at $30. The prize also includes a complimentary Skip+ membership, which provides $0 delivery fees on nearly every placed order. Existing Skip+ members gain a numerical advantage in the draw. They receive three entries for every qualifying order, rather than the single entry given to standard users.

Rachel MacAdam, vice-president of marketing at Skip, described the initiative in a news release. She stated the goal is to help Canadians skip to the good part of their day. MacAdam said the campaign delivers the chance to win a year of McDonald's on the company. The promotion is part of a broader effort to integrate the delivery service into daily routines.

Skip is hosting in-person activations across the country to promote the campaign. Toronto serves as the only activation site in Ontario. The event is scheduled for Nov. 7 at 3 Blue Jays Way, starting at noon. Attendees can be crowned a "Meallionaire" live at the pop-up venue. The site features a live marching band and an interactive digital spin wheel. The wheel offers a chance to win the grand prize or one of 10 $100 Skip gift cards.

Complimentary food samples and exclusive Skip vouchers are available at the Toronto event while supplies last. Skip is also running a series of buy one, get one free deals on the app. A BOGO Big Mac Meal deal is active until Nov. 15. A BOGO 10-piece Chicken McNugget Meal offer runs from Nov. 16 through Nov. 29. The final BOGO promotion covers Quarter Pounder with Cheese Meals from Nov. 30 to Dec. 13.

Dan Logan, delivery lead for McDonald's Canada, said McDonald's is part of many everyday moments for Canadians. In a news release, he called the partnership a natural fit. Logan said the company looks forward to being part of the excitement whether fans order through the app or attend live activations. The campaign concludes on Dec. 13.

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